Gucci Lido: the Beachwear Collection Inspired by The Coast

Conceived by creative director Sabato De Sarno and immortalized by the lens of Anthony Seklaoui, the campaign launched today to present Gucci Lido embodies the liveliness and joy of those days kissed by the sun and sea breezes in which to wear sophisticated swimsuits and looks beachy makes us feel like we're on holiday.

swimming water accessories bag handbag pool sunglasses swimming pool purse swimwear

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